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Genesis Media Names Melissa Bonnick Senior Director of Advertising Operations

NEW YORK, NY – Genesis Media (http://www.genesismedia.com/), a video ad solutions company focused on the monetization challenges of tier-1 publishers, has announced the appointment of  Melissa Bonnick...

Aggregate Knowledge Selected by AlwaysOn as a 2013 OnMedia 100 Company to Watch

AK joins a select group of top emerging digital media companies delivering game changing products and services AlwaysOn OnMedia NYC 2013 SAN MATEO, Calif. - Aggregate Knowledge...

Q&A: Justin Choi, CEO of Nativo, Explains Native Advertising and Nativo’s Platform

Native advertising platform Nativo (www.nativo.net), launched only last year, has grown to running hundreds of millions of native ad impressions on partner web properties....

The World’s Most Valuable Audience for Digital Marketers Revealed in New Report from Turn

Top 2% of digital consumers see 24 times as many ads; advertisers spend 85% more to reach them REDWOOD CITY, Calif. – Major advertisers spend an...

KissMyAds Enhances Targeting Accuracy for Mobile Advertising

KissMyAds, the mobile performance marketing network in Cologne, Germany, introduces a new sophisticated technology to target mobile advertising. With the new system called 'KMA Track', mobile advertising campaigns can be precisely targeted directly to the mobile devices of consumers around the globe. "With 'KMA Track', we boost the already strong conversion of mobile offers by only providing the customers with relevant offers", says Florian Lehwald, Founder and CEO of the Cologne-based mobile marketing specialists, KissMyAds.

spider.io Discovers Chameleon Botnet Costing Display Advertisers over 6 Million Dollars per Month

Spider.io (www.spider.io), a London-based ad technology company, has recently reported the discovery of a new ad botnet, the Chameleon Botnet - that emulates human...

3 Myths Sabotaging Your Hispanic Consumer Outreach

Hispanic-targeted marketing is the "Electric Car" of advertising challenges. Like auto execs, we marketers will freely admit that our current methods are short-sighted (thanks, in...

Verve Mobile Publishes Inaugural “Location Powered Mobile Advertising Report”

Report Reviews 2012 Location-based Mobile Advertising Market and State of the Industry New York, NY - Verve Mobile, the leader in location powered mobile advertising,...

ValueClick Media Puts Its Money Where the Brand Lift is with the 20/20 Brand...

There’s no denying that brand marketing and online advertising are converging…and at a rapid pace. Now, brand marketers have a money-back guarantee that their digital brand dollars will produce return. ValueClick Media, a division of ValueClick, Inc. (NASDAQ: VCLK), today announced the launch of the 20/20 Brand Guarantee, the company’s promise to deliver on a marketer’s brand lift objectives, or their money back.

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