IAB

Released For Public Comment, Framework & Companion Audience Taxonomy Provide ID-Level Clarity for Marketplace and Support Consumers’ Digital Needs NEW YORK - The IAB Technology...

Quantum join the Coalition for Better Ads AdUX has gotten rid of intrusive advertising formats thanks to QUANTUM, its native advertising subsidiary. AdUX...

Podcast Advertising Marketplace Forecast to Hit $659 Million by 2020, More Than Doubling the Record 2017 Total NEW YORK - U.S. podcast advertising captured $314...

Critical Updates to the Digital Video Ad Serving Template Include Support for Improved Ad Verification, Ad Creative Measurement, and Server-Side Ad Insertion & Integration...

NEW YORK, NY - The Advertising ID Consortium, the open identity solution for the digital advertising ecosystem, and the IAB Technology Laboratory (IAB Tech...

Former IAB Board Chairman & Condé Nast Executive to Advance Trade Group’s ‘Direct Brand’ Economy Initiative NEW YORK - The Interactive Advertising Bureau (IAB) has...

Slated for September 6, 2018 in NYC with 12 Presenting Companies: Authentic (A Podtrac Company), ESPN Audio, HowStuffWorks, iHeartRadio, Market Enginuity, Midroll Media, NPR, Panoply...

Also Releases ads.cert, AdCOM & Ad Management API Tech Specs for Use with OpenRTB Testing to Be Conducted by Centro, Oath, Rakuten, Sharethrough, SpotX &...

New West Coast Marketplace to Feature Digitas, Ellen Digital Network, Gallery Media Group (PureWow, ONE37pm), Jukin Media, LiveXLive Media, Inc., Los Angeles Times, Meredith...